Stop ruining it

作者: Seth Godin | 原文: seths.blog | 发布: 2026-06-02

Paul McGowan makes stereos. To paraphrase his insight: The musicality isn’t a feature you add to an amplifier. It’s what’s left when you stop ruining it.

To expand: Customer delight isn’t something we add to our projects. It’s what’s left if we don’t ruin it.

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