A New Middle Class of Content Creators Is Quietly Quitting the 9-to-5

一批新的中产阶级内容创作者正悄然退出朝九晚五的上班族生活

来源: indiatimes.com | 主题: Social Networks | 评论: 3

时间: on Monday July 27, 2026 @03:34AM

"The rise of TikTok, Instagram Reels and Amazon storefronts has created a new kind of white-collar exit strategy," reports Bloomberg . Workers ditch office jobs not to become celebrities, necessarily, "but to piece together an income online through brand deals, affiliate links and highly personal videos documenting everyday life." In many cases, the followers necessary to sustain a living are smaller (and more attainable) than people might assume. A small but loyal audience can now generate enough income to rival a midlevel salary. Welcome to the middle-class creator economy. Last year, 25-year-old Abi Platock balanced a corporate marketing job in New York while posting online in her spare time. She built her audience by posting one or two videos a day, offering career advice, beauty tips

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